PRESENTATION GUIDELINES
To make it easier for us to evaluate your plan, we have prepared a simple yet comprehensive business plan structure.
Company Purpose
Define the company/business in a single declarative sentence
Problem
- Describe the pain of the customer's
- Outline how the customer addresses the issue today. Here you can include the Agri Input value chain schematic and state the current problems faced by customers.
Solution
- Demonstrate the company's value proposition to make the customer's life better.
- Show where your product physically sits (again you can include Agri Input value chain schematic and illustrate product positioning).
- Provide use cases
Market Size
- Identify/profile of the customer you cater to
- Calculate the addressable market using top-down or bottom-up approaches.
Competition
- List competition
- List competitive advantages
Product
- Product line-up (form factor, functionality, features, architecture, IPs etc.)
- Product development road map.
Business Model
- Revenue Model
- Pricing
- Average account size/or lifetime value
- Sales & Distribution model (Go To Market strategy)
- Customer pipeline list
Team
Good team makes a good business
